About Choice Builders

Luxury Custom Home Building, Led by Experience, Integrity, and Design Excellence

Deciding who will bring your dream home to life is a big deal—and we don’t take that lightly. We’ve built our company on a foundation of integrity, grit, and a relentless pursuit of excellence. Our team is fully dedicated to every custom home, new construction, design + build, and remodel project we take on, and we always want our clients to be 100% satisfied.

Choosing a custom home builder is about far more than selecting a contractor. It is about entrusting a team with your vision, your investment, and the place where life’s most important moments will unfold. At Choice Builders, we believe the building process should be personal, transparent, and inspiring, guided by expertise, thoughtful design, and an uncompromising commitment to quality.

Based in Sioux Falls, South Dakota, Choice Builders is a premier luxury custom home builder specializing in fully customized, modern, and architecturally refined homes. We serve discerning clients throughout the Sioux Empire, delivering one-of-a-kind residences designed around lifestyle, longevity, and enduring craftsmanship.

Our Story & Leadership

Ryan Brouwer founded Choice Builders in 2008 in Sioux Falls, SD. Even though it was in the middle of a recession, Ryan was determined to make his dream a reality. His experience building houses—including his own from the ground up—has helped him better understand every aspect of the building process. From designing and framing to managing subcontractors (plumbers, electricians, etc.), Ryan and our team have learned that knowing how to manage projects makes effective use of our clients’ time, saves on cost, and increases efficiency.

Our subcontractors tell us, “Your job sites are different from any sites I’ve worked on before.” That’s because we’ve put together a great team—people willing to work together to make the job go smoother. What does that mean for you? A better customer experience and higher-quality work because people are excited to work together.

Ryan’s leadership extends beyond individual projects. He currently serves as a Director on the Home Builders Association of the Sioux Empire Board of Directors and was honored as the organization’s Builder Member of the Year in 2025, a peer-selected award recognizing excellence in craftsmanship, professionalism, and community involvement. His contributions include active participation in initiatives such as Repair Affair and other charitable and educational events that strengthen both the building industry and the communities it serves.

Choice Builders also built one of the featured homes in the 2018 Spring Parade of Homes, showcasing the firm’s commitment to design, innovation, and construction excellence on one of the region’s most visible industry stages.

This level of leadership and recognition reflects not only personal achievement, but also the standards Choice Builders brings to every client relationship.

Meet the Team

Ryan Brouwer — Founder & Principal Builder

Ryan grew up on a dairy farm in Minnesota with six siblings, so he learned the value of hard work at an early age. While going to school for carpentry, he worked milking cows, building barns, and performing other jobs for a dairy farmer. He then spent a few years developing his skills in carpentry and framing in Sioux Falls, SD, before deciding to found Choice Builders. His mindset on every project is to be thorough and thoughtful and to find the best value in anything he’s spending money on—because that’s how he lives his own life.

On the personal side, Ryan and his wife, Danielle—both lifelong Minnesota Vikings fans—live in Sioux Falls, SD. Ryan loves being a dad, and with four young kids, there’s always a new game to play or skill to learn. He also enjoys gardening, camping, and other outdoor activities.

Danielle Brouwer — Chief Financial Officer

Danielle is our superstar accountant. She has been part of the Choice Builders team for years and does an exceptional job of managing the financial details—all while being a full-time mom. If Danielle ever has free time, she spends it reading or listening to true crime podcasts.

Our Focus: Modern Luxury, Fully Customized

Choice Builders is not a production builder, a semi-custom builder, or a floor-plan-driven company. We are a true custom home builder, specializing in:

Luxury residential construction
Modern and transitional architectural design
Fully customized floor plans and elevations
Design-build collaboration from concept to completion

Every home begins with a blank page. We design around how our clients live, entertain, work, relax, and plan for the future, rather than forcing those needs into pre-set layouts. Our process allows for complete flexibility in structure, flow, materials, and features, resulting in homes that are both highly personal and architecturally cohesive.

Who We Build For

Our clients typically include:

Professionals and executives seeking refined design and a streamlined process
Families who want a home tailored to their routines and long-term needs
Empty nesters building a “forever home” with comfort, accessibility, and luxury in mind
Relocating homeowners who value trust, communication, and proven expertise
Design-forward clients drawn to modern aesthetics, clean lines, and functional elegance

Each project is approached as a collaboration, aligning vision, budget, and design with clarity and respect.

Built by Trusted Craftsmen, Not the Lowest Bidder

One of the most meaningful ways Choice Builders differentiates itself is through its approach to trade partnerships. For any new construction project or major remodel, subcontractors are essential, and Choice Builders has spent years cultivating a list of skilled professionals in and around the Sioux Falls area who we trust fully to do high-level work at a reasonable rate. Rather than awarding work based on low-bid pricing, we carefully vet and maintain long-term relationships with proven subcontractors and craftsmen, like our plumbers, electricians, or interior designers like Ruth Ann Scott at The Living Door, who consistently demonstrate superior workmanship, reliability, and professionalism.

This model results in:

Higher construction quality
Greater consistency across trades
Improved communication and accountability
More predictable timelines
A better overall client experience

For luxury custom homes, this level of coordination and trust among the building team is essential, and it is a cornerstone of how we protect both the investment and peace of mind of our clients.

Reputation, Community, and Trust

Choice Builders’ reputation is built on more than beautiful homes. It is built on accountability, relationships, and service.

5-star Google review rating
Leadership within the Home Builders Association of the Sioux Empire
Builder Member of the Year recognition
Parade of Homes participation
Community service through programs like Repair Affair

These elements reflect a company that is not only committed to its clients, but also to the industry and communities it serves.

Service Area

Choice Builders serves Sioux Falls and communities within approximately 75 miles, including Brandon, Harrisburg, Tea, Hartford, Lennox, and the surrounding Sioux Empire. For the right custom project, our team is also capable of building destination and second homes in areas such as the Black Hills of South Dakota.

Our Commitment

At Choice Builders, our mission is simple: to design and build exceptional homes through a process defined by integrity, expertise, communication, and craftsmanship. We believe the true measure of success is not just in the finished structure, but in the experience of building it and the confidence our clients feel long after they move in.

We would be honored to help bring your vision to life.